Why Wedding Sales Are So Different

My sweet wife, Katy, has to remind me all the time to do a better job of explaining. And she’s 100% right. I get lost in my own head so much that I forget to explain to new people what’s going on here with the advice I offer. 

I’m sorry. Let’s go back up to big-picture level for this post, shall we?


Okay, now that we’re at cruising altitude, I want to make...

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Are you Chasing the Wrong Dream?

Last week, I wrote about how hard it can be to motivate every day for work when we’re all so disoriented with the pandemic, politics and other stressors in our personal or professional lives. Sometimes you just have to put on your shoes and do the hard work you know needs to get done.

 

I received plenty of positive feedback from the near 3,000 wedding pros on this newsletter. Thank...

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Free Group Coaching for Wedding Pros

Well, it looks like the “new normal” is setting in. Lots of changes in the past week for so many of us, and everything is different than a few weeks ago for all of us. There’s no getting around it: 

Everyone’s professional life is in absolute upheaval. 

Including ours: Katy and I have pushed pause on big projects so we can focus 100% on our clients and...

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